Subcultural Style and Splatoon

Everhart Cover

Splatoon and Jet Set Radio share that whirlpool of signification and commodification. But while there has been enough time for nostalgia to creep in about the latter, the former is still fresh. With design that owes just as much to the booming popularity of East Asian pop groups worldwide as it does to punk and hip-hop, the Splatoon series merges together someone’s ideas of cool. That imagination is manifest in a frenetic mash-up of styles, characters, narrative frames, environments, and in- and out-of-game gear. Continue Reading